Poulter Architects
Poulter Architects needed an identity creating to encourage and support a period of growth for the company. The brief was to come up with a solution that would reflect both their industry status but also nod towards their credentials as Passive House architects, the pursuit of energy efficiency in a building reducing the it's ecological footprint. The result was a clean sans serif logo with a soft colour palette invoking professionalism and trust. Incorporated within the logo is simple iconography representing the Passive House specialism that lends itself to animation and use across digital platforms for marketing.
